The California poppy, the state flower, can be found near Sacramento's Financial Advisors, GBB.
 

Genovese Burford & Brothers Blog

Read the latest posts from the Financial Advisors of Genovese Burford & Brothers.

Reflecting on Past Crises, and Looking Forward

Reflecting on Past Crises, and Looking Forward
I remember the moment with great clarity.  It was 5:45 in the morning on March 9, 2009.  I was at a stop light at the corner of Arden and Ethan, on my way to the office.  The date is always etched in my memory, because it was the date my beloved mom had died just three years prior.  It was an emotional time.    Outside it was still cold.  In the stock market, the selling had been relentless.  Clients were scared and holding on, only because we told them it was the right thing to do.  To be honest, as an advisor in the business for only 5 years, I wasn’t sure I was believing myself anymore.   I was listening to CNBC on satellite radio and they announced that an internal memo at Citi showed the bank was operationally positive for the last 3 months.   That was a surprise because most...
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Markets Recover From Crises

Markets Recover From Crises
There’s an old saying, “May you live in interesting times.” And we certainly have. Sometimes “interesting” means inspiring and wonderful, but other times, it can be downright scary. Even scarier is when those interesting times result in a wild market. Unexpected events can lead to uncertainty, and uncertainty can negatively impact stock prices. But no one has a crystal ball, and uncertainty is just a part of a rich, multi-faceted life.  Also, knowledge is power, and we’re committed to equipping you as best we can with the tools and information you need to weather this storm. Understanding what volatility means in the financial markets is crucial to withstanding times of market movements. While the specific causes are countless, and at times extreme, the root of nearly all volatility is uncertainty. While market fluctuation is an unavoidable part of investing, there are strategies we employ to help avoid long-term negative impact...
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12 Activities to Do While You're Sheltering at Home

12 Activities to Do While You're Sheltering at Home
Here in California, and around much of the country, we have been ordered to "shelter in place". While we would much rather be out doing business as usual, why not take this down time to learn something new, or try something you've always wanted to? Here are 12 activites to do while sheltered in place. Try a new recipe – Look up a recipe for something you’ve been waiting to try or pull out an old recipe you haven’t had the time to make.Have a theme night and make it into a group activity by having everyone make part of the meal. Podcasts– Start listening to a new podcast! They keep your brain moving and you can learn something, there’s a podcast on pretty much any subject! Indoor workouts– Check out YouTube for some at home workouts! There are videos for HIIT, Yoga, Zumba, meditation, and so much more. Reorganize–...
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How Living Your Mission Can Drive Personal and Financial Security in Life and Retirement

How Living Your Mission Can Drive Personal and Financial Security in Life and Retirement
In life and at work, I’ve learned that working on my self-awareness has paid bigger dividends than building my knowledge or skills, or just about anything else I’ve done.  And while I’ve still got a long way to go, one area where I’ve made great strides is in understanding my purpose, or mission, on this Earth.  It’s the “why” that impels me to get out of bed everyday to work and play, and do all the things I do.  I’ve learned that articulating my mission and sharing it with others helps building connection and understanding and trust with the people around me.  It’s also a little scary, because mission involves taking a little risk and sharing vulnerability, because what if I don’t make it?  What if I don’t live up to my mission.  I think all people can recognize that self-doubt, and sharing it helps make me more human and...
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Coronavirus: What's the Financial Impact?

Coronavirus: What's the Financial Impact?
We’ve received a number of calls about the Coronavirus outbreak and thought we’d share our initial thoughts of what the longer-term impact might be on financial markets.  We recognize the human tragedy of the outbreak and understand the concerns about the short-term volatility that similar events have brought to financial markets.  History suggests the long-term economic implications might be fairly benign. According to the CDC (Centers for Disease Control and Prevention), as of January 27th, there have been five positive[1] cases in the United States with two in California.  Details are continuing to unfold.  Conditions in China are more dire and the city of Wuhan is subject to travel restrictions.  Medical reports such as these can be alarming and are reminiscent of other health scares such as the SARS (Severe Acute Respiratory Syndrome), Ebola or the Avian Flu outbreaks.  The timing of the coronavirus development is particularly impactful with it...
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